4K in an HD World

In a previous article I expressed my concern for the push into the 4k revolution. Here I would like to explain how 4k can benefit and work for your organization. Let’s briefly talk about what 4K even means. For the longest time the standard has been full HD...

Fix it Later

As a cinematographer you need to have full confidence in the gear you have. You must also make sure you have the right tools for the job. Shooters these days have to be up to speed with the latest tech, and I’ll tell you that’s a job in itself. So there I was,...

Tools of the Trade

People often ask us what software tools we use to get the job done, or what we’d recommend for a particular task. Here’s a rundown, organized by function. Project Management We use Google Apps for email, calendars and contacts. Basecamp for project...

Minimalism Hides Complexity

Minimalist design is deceivingly simple. Form design is minimalist. A form’s critical function and necessity for ease-of-use makes much of it’s structure disappear or serve to silently guide. The design process removes visual cues until there’s...

HD: Cleaner, Smaller, Affordable.

Movies, web video, gaming, tv, phones, and computers are all moving into the world of 4k.  You can find many articles all over the web talking about 4k and how it has its pros and cons as well as when 4k matters.  In this short article I would like to discuss the...