What is Personalized Video?

What is Personalized Video?

Personalized Video makes use of data an organization has about its customers to create individualized videos. Instead of sending the same video to everyone on the list, Personalized Video makes it possible to send a unique video to each person on the list – a video...
How to promote your video on social media

How to promote your video on social media

Social media is powered by video, and that’s why it’s an excellent way to promote video content that lives on your website. Here are seven tips to help drive traffic from your social channels to your web videos. Make it a teaser. Create a short cutdown of your...
How long should my video be?

How long should my video be?

Viewers appreciate brevity. With that in mind, make your video only as long as it absolutely needs to be.The standard guideline is 1-3 minutes because our research shows viewership trails off by up to 80% after 3 minutes. That said, most videos lose a significant...
How to make a million videos

How to make a million videos

Greetings! It’s been a while since I’ve written, so let me give you a quick update on what’s been happening at Allied Pixel. Since our last newsletter, we have produced over one million Personalized Videos. Wondering how that is possible?...
Halt and Catch Fire

Halt and Catch Fire

Who else has been watching this series? Halt and Catch Fire is in its second season on AMC, winding down to the season finale this past Sunday night. The show centers around a group of characters that are all chasing their entrepreneurial tech dreams during the late...

How much time should you spend on social media?

Nearly all our clients tell us they want to maintain an ongoing presence on social media to engage with customers and constituents. But what does that mean in terms of manpower? Nonprofit Tech for Good, a group that helps nonprofit organizations master new media,...