Here are the two most powerful things you can ever say: 1) I love you. 2) This gun is loaded. This post is about motivation, or more specifically, how to motivate people. How to get people to do what you want them to do. It can apply to your marketing message as well...
Hang around the production industry long enough and you will begin to have an appreciation for the phrase “what’s old is new again”. Essentials for success still start with a good script, talented crew, and a first rate camera package. It’s the ancillary pieces of...
Are you considering building a mobile app? We’ve been getting a lot of requests lately. Often, we’ll suggest that we build it as a mobile website and not a native app. Why? Native apps are great if your goal is to monetize software, but they don’t...
Hurricane Sandy brought the threat of downed power lines and flooding to our area this past month. While we fared pretty well compared to others along the New Jersey coast, we did lose power to our office. We’ve lost power before, the most memorable being a...
As convergence keeps sucking traditional businesses like agencies, corporate communications, production companies, rental and post houses into its vortex, we are left with a very blurred landscape. Traditionally, a corporation or agency would call a production company...
In the last couple of weeks we’ve seen a lot of “new “ advances in camera technology. Here’s an update. 4k is the new 2k which last year was just High Def. With 8k images looming just around the corner it brings up the question of,“ How do I get these great...
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