May 17, 2022 | Business, Education, Personalized Video, Video Production and Post
In the highly competitive realm of college admissions, education leaders are eager for any advantage they can gain. Finding a better way to reach and engage high school students has driven the evolution of university marketing methods from mailing to emailing to...
Apr 12, 2022 | Business, Education, Healthcare, Non profit, Personalized Video
Competition is fierce and each student is looking for a best-fit university. Those dynamics made Higher Education a natural fit to embrace Personalized Video in a big way. Enrollment leaders found that sending a video relevant to the individual student’s background...
Feb 8, 2022 | Business, Education, General
Have you been happily watching your email open rates rise since September? Warning: I am about to burst your bubble. The reason may not be your prowess in writing can’t-miss-this subject lines. It’s likely due to Apple’s new Mail Protection Privacy...
Jan 11, 2022 | Business, Education, General, Personalized Video
Personalized Video makes use of data an organization has about its customers to create individualized videos. Instead of sending the same video to everyone on the list, Personalized Video makes it possible to send a unique video to each person on the list – a video...
Dec 22, 2020 | Business, Education, Healthcare, Non profit, Personalized Video
I had the pleasure of being featured on Money Matters TV recently. I spoke with hosts Kelly Stewart and Paul Mitchell about Allied Pixel’s origins and the state of the art in Personalized Video. Money Matters TV airs on Comcast and as a podcast. You can learn...
May 27, 2020 | Education, Video Production and Post
For prospective students, the campus tour is traditionally one of the most important events in the college selection process. The coronavirus outbreak has made physical visits impossible, so colleges are embracing virtual campus tours as the next best thing —...