Imagine you are interested in pursuing a master’s degree in engineering. You search for universities that offer it and find that one is the Johns Hopkins Whiting School of Engineering. You go to the website. Wow, there are so many options! You don’t have time to hunt...
Congratulations! You’re going on camera and you’ll be reading a script from a TelePrompter. If this is the first time you’ve done this, you probably have some questions. Like, what is a TelePrompter, anyway? A TelePrompter (Prompter for short) is a mirrored...
A student’s choice of college can hinge on the answer to one question: How much financial aid will I get? Enrollment officials are keenly aware that the way they communicate this crucial information will influence the way it is received. That’s why an...
The usual components of a Personalized Video are video, audio, photo and graphics files selected and organized to marry up with data about a specific person’s interests. PennWest wanted something unusual. The new university is itself unusual, formed by a merger of...
You’re going to be interviewed on camera. Whether you’re excited or terrified, you’re probably wondering what to wear. Here are five Dos and Don’ts to help you choose the perfect outfit. DO choose a favorite outfit you wear to work. It probably looks good on you,...
In the highly competitive realm of college admissions, education leaders are eager for any advantage they can gain. Finding a better way to reach and engage high school students has driven the evolution of university marketing methods from mailing to emailing to...
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