Apr 24, 2018 | Business, Education, Healthcare, Non profit, Video Production and Post
You may not know what the Rule of Thirds is, but you see it in action every day. It’s a shot composition technique that was borrowed from our friends in the world of photography. It essentially divides the shot into thirds vertically and horizontally. The Rule...
Apr 17, 2018 | Business, Education, Healthcare, Non profit, Personalized Video, Video Production and Post
We have been hard at work adding to the capabilities of Personalized Video. The latest innovation: Action Buttons. (If you’re new to the subject, Personalized Video utilizes data in an organization’s CRM to generate individualized videos — enabling true 1...
Apr 10, 2018 | Business, Education, Healthcare, Live Webcasting, Non profit, Personalized Video, Video Production and Post
May 1993. Bill Clinton was the new president, Sleepless in Seattle was in theaters, a gallon of gas cost $1.16 and the World Wide Web had just been born. And that was the year Allied Pixel said hello to the world. Who knew then what an excellent adventure it would...
Apr 4, 2018 | Business, Education, Healthcare, Non profit, Video Production and Post
If you spend any time around video production people, you’ll hear the term “b-roll” thrown around a lot. So what is b-roll, anyway? Very simply, b-roll is footage that is used to support the story being told. As an example, think of an interview with...
Mar 29, 2018 | Business, Education, Healthcare, Non profit, Video Production and Post
Sometimes it’s best to do away with a script. There is an authenticity and honesty that comes from allowing a person to speak extemporaneously. This free-form approach can work well under these circumstances: The story does not require precise messaging; He or...
Mar 15, 2018 | Business, Education, Healthcare, Non profit, Video Production and Post
Congratulations! You’re going on camera and you’ll be reading a script from a TelePrompter. That means somebody thinks you’re pretty darn special. If this is the first time you’ve used a Prompter, you probably have some questions. Like, what is...